SSelladoby BobWork

Mercately

CRM for WhatsApp and AI sales

Founded in MexicoWhatsApp CRM

What it does

Mercately is a CRM for WhatsApp and social networks focused on sales teams. It centralizes chats, automates conversations with AI, and helps manage leads, orders, and digital payments.

Best fit for

Sales teams and online stores that want to manage WhatsApp, social chats, automation, and payments in one place.

Watch out for

Public pricing is not shown on the page; the site mainly points to demos and free-start prompts.

Confirmed features

Only what the vendor’s own site states. Anything not listed is unconfirmed.

Core features 7/12

  • ✓Chatbot builder“Chatbots” to automate communication with customers.
  • ✓AI agent (LLM)“Agente de IA” and AI assistant for WhatsApp.
  • ✓Shared team inbox“Multiagente” and centralizes chats in one place.
  • ✓Instagram / MessengerMentions Messenger and Instagram for chat management.
  • ✓Message templatesTemplate validator and template library are listed.
  • ✓Campaign analyticsPerformance Hub and real-time metrics are listed.
  • ✓Payments in chatLets you create orders and send payment links.

Mexico fit 2/6

  • ✓WhatsApp integrationCRM for WhatsApp and WhatsApp Multiagente are stated.
  • ✓Support in SpanishSite and help center are presented in Spanish.

Platform 1/7

  • ✓Web appWebsite offers login, demo, and help-center access.

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